

NELA'S WORLD KIDS
is a company that operates in the hair care industry, with a particular focus on natural hair care for children.
Its mission is to provide high-quality natural hair care products specially designed for children with curly hair (both white and black) aged from 3 months to 14 years. The products are suitable for all hair types. The aim is to help parents care for their children’s hair with confidence, while promoting hair health and hair beauty in the African community.
OUR COMMITMENT
At Nelas World, we believe that every child deserves the very best in hair care. That’s why we’re committed to using only high-quality, natural and safe ingredients. All our products are formulated without sulfates, parabens or harmful chemicals, to ensure a healthy and pleasant hair care experience. What’s more, we test every product on children to ensure its effectiveness and gentleness. Protecting your children’s hair is our priority, and we’re committed to providing solutions for all hair types.


Philosophy
Nelas World is built on fundamental values of inclusivity, kindness, and authenticity. We firmly believe that every child is unique and deserves personalized care that respects their identity. Our philosophy is to create an environment where children can thrive and feel good in their skin while learning to love and care for their hair. We aspire to be a trusted partner for parents by offering products that simplify hair care routines while fostering self-esteem in children.